by Guiseppe | Oct 15, 2025 | Artificial Intelligence, Content Strategy, Technical Communication
Artificial intelligence is changing how organizations plan, produce, and manage content. But the shift isn’t only about automation: it’s about communication. As AI tools become part of everyday workflows, a new competency is emerging at the heart of content...
by Guiseppe | Apr 8, 2025 | Content Strategy, UX
In the ever-evolving landscape of technical communication, content strategy in user experience (UX) design has become increasingly significant. Technical communicators are uniquely positioned to bridge these disciplines, enhancing both the clarity of content and the...
by Guiseppe | Jun 26, 2023 | UX
Guiseppe Getto, Mercer University, getto_ga@mercer.edu Suzan Flanagan, Utah Valley University The role of content strategist is growing within TPC and intersects strongly with more established roles such as technical writer and technical editor. At the same time, it...
by Guiseppe | Oct 25, 2022 | Content Strategy, Education, Teaching, Technical Communication
This comprehensive text provides a how-to guide for content strategy, enabling students and professionals to understand and master the skills needed to develop and manage technical content in a range of professional contexts. The landscape of technical communication...
by Guiseppe | Oct 6, 2022 | Content Strategy, Education, Technical Communication
My newest article, What content strategists do and earn: Findings from an exploratory survey of content strategy professionals, is currently available in the Proceedings of the 40th ACM International Conference on Design of Communication. In the article, Suzan...
