Homework #4

(worth 20 points)

Read:

  1. Browse through recent posts on our course website to see if you missed anything important/of interest.
  2. Solving Problems in Technical Communication, Chapter 8
  3. Editor Introduction: Eight needed developments and eight critical contexts for global inquiry, http://rpcg.org/index.php?journal=rpcg&page=article&op=view&path%5B%5D=5&path%5B%5D=5
  4. “The Emergence of Content Strategy Work” on Blackboard under (All Course Content>Readings)
  5. A definition of content strategy: http://www.uie.com/articles/definition_content_strategy/
  6. “Example Query Email” on Blackboard under (All Course Content>Readings)

Write:

  1. Make a substantive comment on a recent post on the course website. Try to say something meaningful about the information there to the rest of the class. Or: post something of interest to the class, like a News Item or a Student Announcement of a professional networking event or personal discovery that you think might be of interest or of some other resource related to the class.
  2. Solving Problems, Chapter 8: How does Mehlenbacher characterize the future of our discipline? What are some trends he identifies as contributing to this future? What do these trends have to do with changes in the nature of knowledge and how people learn?
  3. Editor Introduction: How would you characterize what Thatcher is attempting to do to existing theory on intercultural communication within TPC? Why does he think we need to develop this body of theory in new directions? How does he articulate the state of existing theoretical models for intercultural communication within TPC?
  4. Emergence of Content Strategy: How does Anderson define content strategy? What do you think this definition has to do with the audience she is targeting with this article? Based on her tone and the rhetorical moves she makes: what assumptions does this audience hold, and how does she play on those assumptions? What moves does she make to shift the field in this direction?
  5. Definition of Content Strategy: How does Colman articulate a place for content strategy alongside existing disciplines like content marketing and information architecture? What do you think this definition has to do with the audience he is targeting with this article? Based on his tone and the rhetorical moves he makes: what assumptions does this audience hold, and how does se play on those assumptions? What moves does he make to create a space for content strategy?
  6. Example Query Email: What are the main conventions of this genre of writing? What does it try to do to a journal editor?
  7. Post all your writing (including a link to your post on the course website) to the Blackboard assignment for Homework #4 (All Course Content>Assignments>Module 4 Assignments).