by Guiseppe | May 20, 2015 | Content Strategy, Digital Marketing, Education, Technical Communication, UX
How do I learn about UX design? This is a question I get frequently from students, clients, and fellow practitioners alike. With UX becoming an increasingly hot field in the last five years–and with related fields like technical communication, digital marketing,...
by Guiseppe | Apr 8, 2015 | Content Strategy, Digital Marketing, Education, SEO, Social Media
As a follow-up to my earlier post about the fields of UX, technical communication, and content strategy, I’d like to add a forth up-and-coming field to the mix: digital marketing. Clearly a major part of the digital world, digital marketing is another field that...
by Guiseppe | Mar 18, 2015 | Interaction Design, Prototyping, Tools, UI, UX
In an era where responsive, or mobile-first, design is ruling the day, it’s essential to use a design process that is quick and efficient. As Scott Hurff put it in his article on rapid prototyping for Smashing Magazine: Rapid prototyping’s primary purpose is to...
by Guiseppe | Mar 4, 2015 | Non-Profit, Small Business, Usability, UX
Though UX is a must for all new applications, small organizations often lag behind in this area. This trend is frequently posed as a resource problem: user experience design (UX) teams, usability testing software, and professional web developers are typically lacking...
by Guiseppe | Feb 11, 2015 | Content Strategy, Education, Technical Communication, UX
User experience design (or UX), technical communication, and content strategy are three interrelated disciplines involving communication and digital technologies. And they are all set to grow by leaps and bounds over the next decade. According to a recent CNN...
