Guiseppe Getto, Ph.D.
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From Adoption to Accountability: What the AI Impact on Business Means for Technical Communication

by Guiseppe | Feb 4, 2026 | UX

Artificial intelligence is no longer a fringe technology for businesses. According to a recent report from the U.S. Census Bureau, AI tools are increasingly being integrated into everyday business operations, from customer service to internal decision-making. What...

What a Recent Figma Report Reveals About AI and Design as Collaborative, Not Isolated, Work

by Guiseppe | Jan 27, 2026 | Artificial Intelligence, Technical Communication, UX

Recent conversations about AI often frame it as a replacement. AI replaces designers. AI replaces writers. AI replaces coders. What gets lost in that framing is the reality of how work actually happens inside organizations. A recent report from Figma on shifting roles...

Why UX Can’t Be an Afterthought as AI Replaces Coders

by Guiseppe | Jan 21, 2026 | Artificial Intelligence, Technical Communication, UX

The idea that AI could completely replace coders is no longer speculative. Tools that generate, refactor, and debug code are increasingly framed as substitutes for human developers rather than supports. That framing matters, because when AI replaces coders, it also...

How Personas Can Advance Social Justice in Engineering

by Guiseppe | Nov 12, 2025 | Personas, User Research, UX

In my newest article with Michael Kerr Griffin, Using Personas as a Multidisciplinary Design Tool for Social Justice in Engineering, we propose a structured workflow for bringing personas into engineering design so human factors sit alongside feasibility and...

What a Textual Analysis of UX Job Ads Reveals About the Future of Technical Communication

by Guiseppe | Nov 3, 2025 | Education, Jobs, UX

The UX job market is evolving fast, and technical communication programs need to keep up. In my new article with Bremen Vance, UX Research, Management, and Design: What a Textual Analysis of UX Job Ads Means for Technical Communication, published in IEEE Transactions...
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