Hello, I’m Dr. Guiseppe Getto
A Professor, Ux researcher, and content strategist
Me in a Nutshell
I’m an Associate Professor of Technical Communication and Director of the M.S. in Technical Communication Management at Mercer University. I’m also a researcher, teacher, and consultant who uses UX and content strategy to help people improve their communities and organizations.
My research focuses on utilizing user experience (UX) design, content strategy, and other participatory research methods to help people improve their communities and organizations.
I believe that in a democratic society all citizens deserve equal access to the most effective means of communication.
My clients are people who want to develop better content, better SEO, better user experiences, better writing, better designs, and better reach for their target customers, clients, and donors.
I’ve published research on UX, content strategy, technical communication, community engagement, and many other related topics.
my blog about ux, content strategy, technical communication, and more
How to Land Your First Technical Writing Job: A Workshop for the STC Summit
If you're currently trying to land your first technical writing job or are simply interested in the field of technical communication, consider attending my pre-conference workshop at the STC Summit this year, co-led by Christina Mayr. The workshop is meant for anyone...
Localizing UX Advocacy and Accountability: Using Personas to Amplify User Agency
My newest article, Localizing UX advocacy and accountability: Using personas to amplify user agency, is currently available in Technical Communication (Issue 69(4)). In the article, Suzan Flanagan and I explore findings from a UX research project to...
Content Strategy: A How-to Guide
This comprehensive text provides a how-to guide for content strategy, enabling students and professionals to understand and master the skills needed to develop and manage technical content in a range of professional contexts. The landscape of technical communication...