Guiseppe Getto, Ph.D.
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Practical UX Career Development: How To Network In(to Any Technology-Driven Field)

by Guiseppe | Jul 8, 2015 | Career Development, Content Strategy, Education, Jobs, LinkedIn, Social Media, UX

As an educator who is also a UX practitioner, I get a lot of students asking me: “how can I break into this field?” Despite what my industry counterparts say, I usually respond: “it’s tough.” Don’t get me wrong. I don’t...

A Blogging Guide for Beginners: Everything You Need To Know To Start a Blog

by Guiseppe | Jul 1, 2015 | Blogging, Content Strategy, Digital Marketing, Education, Tools, WordPress, Writing

Mike Wallagher is a professional blogger and internet marketer who helps beginners to make their blogs more successful. When he is not behind a computer, he is probably in the woods taking pictures of nature. Starting a New Blog Can Be Confusing… Really Confusing! But...

Intercultural UX: My Podcast With Kirk St. Amant on Personas and Intercultural Communication

by Guiseppe | Jun 10, 2015 | Education, Personas, Technical Communication, User Research, UX

Kirk St.Amant and I sat down recently with Ryan Weber, Director of Business and Technical Writing and Director of UX Programs at University of Alabama-Huntsville, for an episode of his technical communication podcast 10 Minute Tech Comm. We discussed our recent...

Focusing on Users Is the Most Basic Principle: An Interview With Susan Tacker, User Experience Manager for Teradata

by Guiseppe | Jun 3, 2015 | Education, Technical Communication, Usability, UX, Writing

Susan Tacker is User Experience Manager for Teradata Applications in Raleigh, NC, and holds degrees in English, Journalism, and Human Factors in Information Design. She founded the Houston, TX chapter of UXPA in 2013 and served as Executive Director. She is currently...

The Best Content Audit Template: It’s This One by John McCrory

by Guiseppe | May 27, 2015 | Content Audit, Content Strategy, Digital Marketing, SEO, UX

After many years of doing content audits for a wide variety of websites, I’ve searched high and low for a simple, easy-to-use template that I can use to guide audits as well as to communicate the importance of audits to clients. Like most people who get jazzed...
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