by Guiseppe | May 11, 2017 | Content Strategy, Non-Profit, Technical Communication
My newest article, “Helping Content: A Three-Part Approach to Content Strategy With Non-Profits,” is currently available in volume 5(1) of Communication Design Quarterly Review. In the article, Suzan Flanagan and I explain our approach to developing content strategy...
by Guiseppe | Nov 15, 2016 | Career Development, Content Strategy, Education, Students, Technical Communication
My newest article, “Content Strategy Service-Learning Partnerships with Nonprofit Organizations: A Guiding Heuristic and Overview of Deliverables,” is currently available in the Association of Computing Machinery’s Digital Library as part of the proceedings of...
by Guiseppe | Apr 28, 2016 | Content Strategy, Education, Students, Teaching, Technical Communication, User Research, UX
My article with Jack Labriola, iFixit myself: User-generated content strategy in “the free repair guide for everything,” is currently available from IEEE Transactions on Professional Communication. In the article we present a study on the content strategy behind...
by Guiseppe | Feb 26, 2016 | Blogging, Content Strategy, Digital Marketing, Non-Profit, Technical Communication
Non-profits provide necessary services to communities in need, services that include domestic violence intervention, relief from homelessness, and donations of food and other items. At the same time, non-profits must reach a variety of community audiences to sustain...
by Guiseppe | Dec 30, 2015 | Content Strategy, E-learning, Intercultural Communication, Participatory Culture, Technical Communication, UX
I’m going to be co-editing a special issue of connexions international professional communication journal with Quan Zhou entitled “Designing Professional Communication Across Cultures.” If you’re not familiar with connexions, they are a...
