by Guiseppe | Mar 4, 2015 | Non-Profit, Small Business, Usability, UX
Though UX is a must for all new applications, small organizations often lag behind in this area. This trend is frequently posed as a resource problem: user experience design (UX) teams, usability testing software, and professional web developers are typically lacking...
by Guiseppe | Feb 25, 2015 | Personas, Usability, User Research, UX
I recently participated in a webinar for TryMyUI in which I explained the process of building and using personas. Here’s a full recording of my talk: Here’s just the SlideShare: Why Are Personas Important? Personas are archetypal users crafted from data...
by Guiseppe | Feb 18, 2015 | Education, Participatory Culture, User Research, UX
I have taught at the college level for over ten years now, including several classes in UX. During that time, I’ve also mentored a lot of new teachers. The question that comes up time and again is: “how do you balance it all?” In this post,...
by Guiseppe | Feb 11, 2015 | Content Strategy, Education, Technical Communication, UX
User experience design (or UX), technical communication, and content strategy are three interrelated disciplines involving communication and digital technologies. And they are all set to grow by leaps and bounds over the next decade. According to a recent CNN...
